What was a key factor in ad strength despite macroeconomic issues in 2025?

What was a key factor in ad strength despite macroeconomic issues in 2025?

  • Correct Answer: Reduced consumer spending
  • Cross-border advertisers
  • Higher interest rates
  • Decreased digital ad spend

Explanation: Robust retail media spending, led by Amazon, and digital platform growth were key factors in ad strength, per S&P Global.

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